Enterprises continue to face pressure to reduce operating costs. Customer expectations for speed, personalization, and seamless service have never been higher. Shatter the assumption that cutting costs inevitably erodes customer experience (CX). How are leading organizations reducing their cost to serve while improving customer satisfaction and loyalty and how do you compare?

• What are the operational and technology shifts in automation, conversational AI, emerging ISVs, data unification, and hybrid workforce models?
• Explore practical examples of “smart cost optimization”.